You knew this was coming (and hopefully most of you have already done this): You must have your own website. Even better is to have a website for yourself as an author, and one for each of your book projects. The URL (web address) for your...
Read More
Last week we talked about identifying and reaching out to your niche, or your target audience, and not relying on your publisher...
Read More
OK, it's not Monday, but the holidays have intervened. That said, let's talk about niches. Having a niche means being known as "The...
Read More
Most publishing houses make acquisitions decisions by committee. Having been a fly on the wall at a lot of those meetings, as...
Read More
It’s been said that we all run at least two businesses – the business we’re in, and the business of marketing the...
Read More
The role of a children’s book author in the marketplace is dramatically different today from what it was even ten years ago....
Read More