Last week we talked about identifying and reaching out to your niche, or your target audience, and not relying on your publisher to do so for you. Another thing you should not rely on your publisher to do is create promotional materials. Over the years, we...
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OK, it's not Monday, but the holidays have intervened. That said, let's talk about niches. Having a niche means being known as "The...
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Most publishing houses make acquisitions decisions by committee. Having been a fly on the wall at a lot of those meetings, as...
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Like many children’s book authors who are also parents, I get a lot of ideas from my own kids. Several years ago,...
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It’s been said that we all run at least two businesses – the business we’re in, and the business of marketing the...
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The role of a children’s book author in the marketplace is dramatically different today from what it was even ten years ago....
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The ‘What’s It All About’ discussion of the last post leads right to the next topic: theme. What do you want to say...
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At the core of every successful children’s book is the "central dramatic question.” This is the question raised by, and in, the...
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I’m going to be very frank, since this is a subject that comes up over and over again in my editing practice....
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Style in Children's Literature A major question to consider when developing an idea for a children’s book is what the style of the...
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