Sunday, August 18th, 2019

Virtual Book Tours

Not too long ago, with the release of a new book, an author went out on a “book tour.”  Depending on the perceived sales potential and the size of the publishing house (as well as the author’s name), this involved the author traveling across the country for a few days to a few months to […]

The KidLit Blogosphere

The KidLit Blogosphere is a formidable force in the children’s book industry, and an important one to become familiar with.  Essentially, it is comprised of ‘bloggers’ – that is, people writing regularly in blog form on their websites – who devote their content exclusively to children’s literature. Their posts might encompass book reviews, industry trends, […]

Conferences, Festivals, Bookfairs and Other Opportunities for Writers to Eat

Our MFA in Writing and Literature team spent the week in Denver at the annual AWP (Association of Writers and Writing Programs) conference. This got me thinking about the value of conferences to writers, and – a blog post is born! There are essentially two different types of conferences that children’s book authors should be […]

Social Networking 101 for Children’s Book Authors

This topic is WAAAYYY too big for one little blog post (which is why it’s a 101 as opposed to a 500).  That said, for those of you who are wondering if social networking applies to children’s book authors, the answer is a resounding YES.  These days, if you’re not leveraging the power of social […]

Re-Purposing

Question: How can you turn one book into multiple sources of income, and continue to promote the original book at the same time? Answer: Re-purpose it! Re-purposing means converting the content from your book(s) into as many other formats as you can. Could your book make an audio book? An E-book? A web game?  Is […]

Agents and Publishers

Two of the most frequently asked questions I hear from aspiring authors are: “Do I really need an agent?” and “How do I get one?” The answer to the first question is: Ideally, yes. Agents handle everything from submitting your manuscripts to publishers, to negotiating contracts  and overseeing royalty statements, in exchange for which they […]

Gotta Getta Website!

You knew this was coming (and hopefully most of you have already done this): You must have your own website. Even better is to have a website for yourself as an author, and one for each of your book projects. The URL (web address) for your own site should ideally be your name with “.com” […]

Products and Promotional Materials

Last week we talked about identifying and reaching out to your niche, or your target audience, and not relying on your publisher to do so for you. Another thing you should not rely on your publisher to do is create promotional materials. Over the years, we have designed and/or made our own bookmarks, postcards, posters, […]

What’s Your Niche?

OK, it’s not Monday, but the holidays have intervened. That said, let’s talk about niches. Having a niche means being known as “The Person Who Writes X,” as in “Oh, that’s the person who writes those talking truck books” or “That’s the person who writes those steamy vampire novels.”  When you have a niche, you […]

Put Your Best Foot Forward

Most publishing houses make acquisitions decisions by committee.  Having been a fly on the wall at a lot of those meetings, as well as having made acquisitions decisions myself, I know that agents, editors and publishers often won’t read past the third page if a manuscript feels overwritten, under-developed, overly derivative or out of touch […]

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